The AI Readiness Project: How to Integrate AI Into Your Workflow with Guest Josh Huston

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[Music] forget trying to keep up with AI it's moving too fast it's time to think

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differently about it welcome to the AI reading this project hosted by Kyle shamon and Ann Murphy they're here to

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help you build the mindset to thrive in an AI driven world and prepare for what's

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[Music] next Ann

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[Music] Murphy apparently we have some we some

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looping issues well that sound is so that that sound is so groovy and it just

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keeps getting groovier and groovier might want to enjoy it exactly well we

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we but they can listen to it again on the outro I've got music for the outro so welcome so I from what I understand

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you are not at your home base I'm not at my home base I

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am my my background is decidedly more boring here than it is edly beige yeah

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so yeah exactly exactly yeah we're in Utah we're outside Salt Lake City so we

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are just for if anyone's wondering we are my husband AKA a business partner

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and I are touring different spaces for the sheads AI inaugural Conference in

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October so we're just trying to find yeah isn't that awesome so we're just trying to find the perfect spot for all

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of us together that's fantastic well so that's that's a good segue so um so welcome to the AI Readiness

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project uh this is episode number two I'm really excited we've got Josh

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Houston we're gonna bring up at the bottom of the hour which now you know what that means I do bottom of the hour

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for everybody is at the 30 minute mark because it's the bottom of the of the

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circle yeah but yeah but if you weren't thinking analog clock it makes no

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sense but but the AI Readiness project is uh sponsored by the AI salon by she

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leads Ai and by the AI Readiness training program and that is going to be

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launching very soon we're very excited about that and uh yeah we're We're Off to the Races here so Kyle how AI ready

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are you right now well so so let me tell you

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um how AI ready okay let's see I

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I'm coming up against something this week um and and here's what I'm coming

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up against I've got I've got someone from work um is is out sick which is

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fine that happens um but the person that's out happens to be the person that does like the Tactical execution of what

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we do at storyvine and I'm the only other one in the company that knows how to do that

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and so I haven't done this for like four four years so I was thinking confidently

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oh it'll be just like riding a bike no it's not it is not like riding a bike at all

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it's absolutely miserable just trying to get back in the headspace of doing the Tactical stuff so here's how that's

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related to AI I've used chat GPT a little bit to help me figure out XML and some of the

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stuff that I used to know how to do but what I've disc covered is because

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I'm in kind of this Panic of like I got to get it done that I'm not instinctively

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defaulting to AI I'm inally defaulting to must use gry matter must get stressed

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out must right and that feels like an like that's

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a that's a level that I need to at at some point I will level up

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to when when sort of panic sets in the first thing I'll do is go to AI rather than resorting back to gray matter um so

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for me the ready for AI thing is kind of realizing that as much as I talk about

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this stuff and as much as I use it it's not an instinctive thing for me yet yeah

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I can totally relate to that like you know understanding how we work under

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stress or strain or like travel or limited time lots of deadlines difficult

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people Etc like we have our ways of integrating AI into our lives when

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everything is just like cruising right along um but it's different and like for

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me when I get stressed I often I fall into like The Brute Force mode of it's

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got I got I can figure it out I can do it it's me it's me versus the world poor

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me but the other thing I do is I try to like logic my way through things and I'll think about it and think about it

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and I can't figure it out and it's because I'm under stress right what I've

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been doing and and I'll say I can I'll say to myself you are not going to logic

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your way out of this you can continue looping this thought in absolutely Maybe

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by some miracle you will logic your way out of this but typically it's because I'm I have tunnel vision but AI can bust

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us out of our tunnel vision so easily just deafly right so if I put well but

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if if you use it so but do you like when you go into tunnel vision like are you

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using it are you going there only like this this week because I got to like a

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Zenith of stress and I was like something what is my escape hatch right

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like like so I did what I did was I rode my pelaton while talking to CH GPT I

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figure one of these two oh mfer things is going to work either exercise or

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talking GPT I'm not sure which one yeah I do I do use it I just um you

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know I have to like yeah it's just it's not it's not always the first

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goto yeah yeah under stress what are the what are the is it just chat GPT that

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you use are there custom gpts that you use like what are your what are your things that are the that are now part of

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your life the things okay so two but the yes Chad

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yes custom gpts but more so lately is um projects within chat GPT so the reason

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why projects works for me is because it's easy it's so fast to build them and

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projects for those if anyone hasn't used them yet in Chad GPT on the right on the left hand side bar you can press a

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little square a little plus button it pops up projects and you just start loading documents about something and

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then you can configure you know how you want the how you want it to interact with you and what you want the output to

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look like um because what I under stress I only want to do about like 30% of

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complete on any type of you know gesture project anything so I can throw a bunch

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of documents in there and then I can use like half-hearted prompts and at least I'm in the sphere you know I'm in like

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the in the ballpark of the to topic that I'm talking about and then I can just you know like mildly direct it and we're

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we're getting somewhere faster so I use projects all the time if I have if I is

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it is projects like notebook LM yeah I mean it it's like custom GPT

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without any of the instructions or configurations just the knowledge base oh I see it's know it's creating a sub

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knowledge base do you put old chats in as well or just uploaded documents sometimes I find myself pretty lazy

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about putting old chats back into into anything I don't know why um but I'll just upload like just all b a whole

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bunch of relevant documents kind of create a little world and then I'm in it

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and I'm just going back and forth with it on within that small topic and that

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helps so much huh that's fascinating

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that's fascinating you don't do that you don't use projects I because they have they they had a bad

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interface bug I I just haven't gotten in the habit of it where I wanted to

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populate it with all my old chats and if you search for your old chats you can't add the chats to a project from the

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search results oh you can or can't you cannot yeah in the web version which is

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the main one that that I use I I have discovered since that if you use the the

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the desktop version of chat gbt it does do that and the mobile version does it

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but the web version doesn't but because of that I never like you know what this

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this is like it's like it's like little baby chicks that imprint on the wrong mother you know it's like I I never

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imprinted on projects and so like I see it sitting there I'm like yeah I'll get to that at some point I'll deal someday

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I'll learn that someday and I just don't use it well what I love that I just learned from you is how

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evidently um including past previous chats is important and I never do that

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ever yeah well I I just I have a couple of projects like Sydney the musical project I'm working on I've probably got

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20 or 30 chats where that thing was born right I want them all in one

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place but it's again it's one of these things where it's like the setup

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requires I mean you and I are both you know triple lamin card carrying members

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of the ADHD club and so like having that you know that 45 minutes of planning to

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to get something set up you know the stars have to align and oh all that sort

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of stuff right yeah I mean I I don't know if I don't know if all of your all

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of the listeners and and viewers have heard but Kyle organized his tabs on his

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desktop recently and that's a big flex and so I don't like to brag but you know

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they're organized and I can open them and close them and so so that just kind of helps

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everybody understand how challenging it is to stop what you're doing and set up a project or a custom GPT but even for

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me when I'm going a 100 miles an hour yeah I find it worth it to set up a a

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project and oftentimes it I I when I do it I find that most of the documents are

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in my current downloads anyway because I'm in the middle of working on it yeah yeah exactly uh we we have some

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people joining in we've got Joy prie is here Joy Vick driving we have a don't

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don't drive distracted Vicky pay attention don't drive distracted I know we're beautiful but don't look at us yes

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and then uh HT your eyes Nate St Pierre we're in the background for Nate we're just maybe he's napping or something

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like that you know you shall learn by subconscious osmosis yes you shall Nate

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exactly well the uh so hey everybody welcome welcome welcome

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um what where I'm finding when when I'm in kind of high stress high anxiety

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mode I'm using chat gbt and just short little bursts it's just like I gotta go

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I just need an answer to this or who's that person I'm I'm using it it's it's not quite as bad as just

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doing a quick Google search It's a step beyond that but not much beyond that right yeah I'm just going in and like

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tell me tell me something give me give me an answer here and then I'm going back to it and I think part of that

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is I don't have a really clear set of AI tools that I use on a regular basis

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again I feel like that's going to be something that over time we'll kind of settle into our main tools and I I just

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haven't done that yet yeah um I have and I actually was thinking

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the other day that maybe I have done so too much because I was on the I was talking to

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this group of people who said you know what do you recommend how do you manage the overwhelm and I always say get to

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know one tool really really well and then pingpong around and see is there something that happens to be better and

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most likely for most users it doesn't matter y um but then somebody reminded

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me how important it is to have a glancing knowledge of several because

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there are going to be days like recently when cha PT has been so dim so it's been

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so slow too oh my God I'm so annoyed right now where you're gonna want to be over on yeah I know aren't we so spoiled

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we're like oh my God it's so slow and it's not that

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smart only knows all the things in the world exactly it can solve any problem

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you have in you know 30 seconds but you know yeah today it's taken 45 seconds

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yeah you know what I want to tell I want to give you an example recently that came up I of of how like sometimes chat

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GPT can really allow us to do things that we don't know how to do so um one

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thing I said I would absolutely positively never do no matter what comeall or high water would be plan a

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conference and um then I got quotes from conf

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planners and I thought maybe nothing like a ridiculous quote to motivate you

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to do some work huh right where I was like oh remember how I always say that chat GPT helps you do things you don't

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know how to do well I guess we're going to become conference planners right now so yesterday Donnie and I were sitting

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in the Airbnb before going down to one of the hotels to check it out and we said okay we need a guide a quick start

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guide on um how do we sound smart talking to the people conferences at the Conference Centers so we don't ask

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questions where they know we're Rubes right we're going to act like we do this all the time yeah so it was really

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helpful you know we learned a lot of the vocabulary and it's not like we're going from zero but you know so we started to

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put some of that together however listen to what Chad GPT did not tell us Chad

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GPT did not tell us that when you sign up for a conference if you're the person

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who's who's saying we're going to do your our conference here you sign a contract that your people are going to

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buy a certain number of hotel rooms and you pay for it yourself whoa you pay for

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it and you start paying immediately how did CH gbt not tell me that wow wow

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that's amazing yeah but this you know this is one of those weird things where

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it is remarkable until it's not like like doing real work with AI is where

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you find the real misses the real misses yeah and the real misses like if you

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looked at that what it output I'm sure it was really impressive impressive but then you find that out and you're like

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ah okay still not quite there that's big big honken deal to know ahead of time

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that I was going to need to be prepared to say how many hundreds of hotel rooms

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would my company personally say we're going to sell out in order to have this conference there so yeah but and you get

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these zingers where you're like you know what sometimes you actually do have to like have the actual lived experience

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with something yeah well and it's also the kind of thing where it's like you know you know seeing pictures of the

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place and seeing it in person or two fundamentally different things as well so yes all right so so let's let's move

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on to our next segment what is one thing we should pay attention to this week so there were there were some news items

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that were interesting um one of them was chat GP PT 4.5 is now available to um

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chat GPT plus users so 20 bucks a month you get access to the new model um the

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new model is really good at EQ not IQ it's not as good as some of the other

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models Benchmark wise but it's but it's very good at that kind of art emotional

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intelligence stuff but that's going to be a a subtle benefit for some people um

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so I was going to talk about that but here's the thing that that I I was struck with we did the AI Salon last

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night and we had a a gentleman named Brian Piper who's a professor at the

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University of Rochester and he came in and his talk was about you know using AI

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to give you superpowers and when he came in what he started talking about was gpts custom gpts and you know this is

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how you and I how why we're doing this right now is is

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um is the custom gpts and when he started talking my initial Instinct was

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oh this is old news and I'm you know I don't need to pay attention to this right and then as he talked he talked

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about them with a with like a confid confiden and

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assuredness of how valuable they were and the first thing he did was he said

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the the first example that he talked about was he goes between my wife and I we have six kids so there's eight of us

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to feed and so the first thing I did when I learned about custom gpts was I made this meal planner and it's like The

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Culinary crafter or something like that and it plans his meals and it creates you know shopping lists for him in the

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order of the store that he shops in and and he spent like you know a good five

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minutes talking about this one GPT this one use case that on the surface is this

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mundane thing that if you're sort of like me like living into the future yeah

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you're like oh yeah well yeah you could do grocery list yeah yeah that that's that's a parlor trick you know I used to

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talk and I'm like no no this is making this guy's life better he's able to spend more time with his kids because he

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good so I think a thing to pay attention to this week is think back to the early

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days of AI what were the things that were really mindblowing back then that you've since kind of you know drift away

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and just get reacquainted with how powerful even the really basic features are custom gpts

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are not really basic but they're fairly straightforward and we've you know like the lusters come off them a bit so for

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me that was the thing that really struck me is is that there is so much value in

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the stuff that isn't the super sexy stuff yeah well okay

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so with 4.5 coming out here's what I'm excited about among among other things

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but the EQ component is is really exciting to me and I'm going to like weave in I was listening to a podcast

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with one of our friends Suzanne Welker Jurgens she was being interviewed by Michelle Mony Silva on empowered by Ai

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and you know how much we love Suzanne for all the reasons we love her but in particular because she has this problem

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first approach to working with AI it's what is the problem that you're actually trying to solve you want to be efficient

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figure that out first right like give yourself a minute figure out what you're actually trying to solve for and so I

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layered that into I've been thinking about how I've been using chat GPT and

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other AI quite a bit with the on the topic of gaslighting because I am very

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easily gas lit or gaslighted however that would would be said I very it's

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very easy for me to not know whether something is really happening or really

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happened or the person is saying it happened it's just part of my upbringing is now here I am at my big age and I

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still sometimes don't know fact and fiction so I use chbt a lot for that but

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now that it's going to have this additional layer of EQ I'm even more excited about like is there another

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level I can go to in my understanding of like how I perceive the world around me

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and gaslighting where where maybe someday I won't be asking Chad GPT a a happened did it mean b or c or

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nothing maybe I'm actually gonna get better at this now that cat GPT is gonna be better at it yeah and I listen I I

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think I think chat gpt's always been good like like it is it is decently

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human in its response but like when you ask for um things like you know explain something to me it gives it to you in

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this very cold kind of bullets and things like that and now it's it's it it's got this more kind of human kind of

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thing like how someone would talk to you about something yeah um and I I think that's going to be important um where

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are you have do you are there still custom gpts that you've made that you still use oh yes I could not live

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without a this is a comment from Nate um it's almost the promise of uots which is

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the company he just launched where talking about the the uh the problem first and then you know figure out how

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to solve it right that's what they've done with ubot so that's great um yeah so tell me tell me about what what are

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the gpts that you still use so one of them that I use five times a day is um

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it's called important meeting followup machine or something like that really

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super sexy stuff super sexy stuff you make it yeah fantastic branding listen it's

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better it's better than open AI branding so yeah really I mean it's not a very high bar but it what it does is it takes

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my meeting recorder transcript flows them in there I create notes in three

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different ways one you know just a summary one is for my CRM and one is for

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just very very focused on sales so then so every mention of money timelines

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scope you know all these keywords but then it turns it into an email and the

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reason why this email is important to me is because it has my perfect structure

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of a follow-up email that I know works that if I leave it to my own devices I'm

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always going to forget one of the most important things in there which is to ask the person how would you like me to follow

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up right if I leave it to my own devices I'm always going to forget but because it's in the custom GPT it's always in

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there period out of discussion and then it gives me my to-do list to delegate or

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to-do myself and it takes this 90 minute process down to you know seven minutes

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six minutes five minutes and so yeah I I couldn't live without that wow that's

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amazing have you updated the custom instructions or have you said it and forget it said it and forget it I know

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that I I know that there were a few times where ostensively we were supposed to go in and update it I just didn't and

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it's still working fine yeah it's funny I I um I worked with with Nate St Pierre who's on the call on on one of his gpts

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and he hadn't used it in a while and we went into to use it and it was not behaving the way he he expected it to he

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was not happy but we we got our way through it we prompted our way through it but but yeah if if uh if open AI

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changes the models it can break some stuff so absolutely do you think that my mansplaining detector GPT is going to be

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smarter with 4.5 actually that would be a really good thing to test I don't I don't know that

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I mean 4.5 so new and and so big um it

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you probably can't use it in a custom GPT is my instinct but what I would say is take

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all the prompts that you put in that thing and yeah it broke Nate said Nate

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said his his uh his GPT broke it broke that's awesome

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um um what we talking Josh Josh says his claim to fame in AI is that he has

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prompts that are three years old and still working oh that's awesome oh the man's

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planting thing I would say pull all the pull all those prompts out now that you have access to 4.5 and see if it's

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better at it maybe it is like that's I haven't quite figured out what is special about GPT that's really distinct

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from or 4.5 than what's distinct from 40 it's something I want to do but it I

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think it's going to really require some digging and kind of like you discovered with the uh with the the uh the venue

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you know yeah research that you did I think it's going to be stuff like that that we'll Discover it over time yeah okay so let's talk about um

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let's talk about uh who's behind um this show yeah so I'll talk first about the

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AI salon so if you are looking for community of people who are optimists

25:56

about Ai and curious about it and adventurous about it and super generous

26:02

and super nice um and super talented that's what the AI Salon is so if you

26:08

have not joined the AI Salon go to the salon. you can read about it but scroll down click join our community and

26:14

that'll take you over to our community site and introduce yourself there and uh

26:20

it's a remarkable group we've got you know clubs and hubs and you know sort of smaller sub communities in there you can

26:26

really get to know people um we just started a new thing I don't even know if you know this an we started a

26:33

new thing called laws um learn it learn out louds and they're

26:41

lws but but a learn a Learn out Loud session is just anyone who wants to teach something can do it and so last

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weekend um Vicky and Kelly camp and Lori Ryan taught lovable dodev the no code

26:53

thing oh nice and then on Sunday Joy pie taught um video editing using Da Vinci

27:00

resolve and so it's a new thing that we're starting within the salon uh to to

27:05

allow people to kind of step into a leadership position but allow other people to learn what other people have learned so really excited so come join

27:12

the salon and well first of all we should confab on that because we do member jams which

27:19

are the same thing oh and so should are we we should put our people on a circuit

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they do you guys and then they come over and they do us just swap out the graphics yeah but

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honestly I mean what you're talking about is what's so critical in the

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learning doing teaching cycle is like that is so much of how I've learned how

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to use AI is by teaching it to other people Y and this is the perfect example

27:50

of why being in a community is the best way to learn AI is because you're able

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to learn stuff from other totally relatable humans just like you

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going through the same stuff they're not even remotely coming in and saying I'm the expert you meet me where I am right

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they're saying you know I just figured this out I'm going to tell you what I what I figured out I'm the fifth grader

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to the fourth graders y so they're I need to talk to all three of them about coming and talking about lovable with

28:21

our groups um so she leads AI our mission is to unite accomplished women

28:26

to advance AI for Global prosperity and although that mission unto itself is

28:32

incredibly important and and heavy duty we certainly have a lot of fun inside

28:38

our group um one of our members case Stoner is teaching us how to create

28:43

these teams of personas and a couple of our members aren't able to make it so they decided they will have a St Patrick

28:51

St Patrick's Day slash AI Persona rewatch they're going to rewatch

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replay together and drink green beer and have popcorn like this is what it's this

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is what it's come to these are the things we say now that's awesome so um

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so we do a few things in Chad's AI one is we have an academy so we do um AI education we have a Consulting agency so

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we Mo work mostly with small medium-sized businesses nonprofit serving and otherwise and we have a public affairs

29:24

and advocacy group that works in all all spaces that we've never been in before

29:29

where we get to be at the table helping decision makers and importantly we have the shil dayi society where it's a group

29:37

of women who are at various stages in their AI Journeys some super super

29:43

Ballers some people who are newer to the scene and it's extremely active on our

29:49

Mighty networks like we're there we just we just created did you guys have an unstuck or get unstuck Channel something

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like that maybe I learned that from the AI uh exchange so we just started a get unstuck channel so that you can go in

30:02

there and get basically a help desk from oh that's great oh that's great that's awesome yeah so anyway we have we have

30:10

asked for help ask for help okay yeah same same so yeah you you have your own

30:16

you have your own help desk we also have an awe channel for your cute pets nice

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um and then we have anyway all of our events so that's um at sheads a. here

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there you go and then um and then this podcast came out of um you know really

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out of AI Festivus but out of that came a lot of people asking for hey I want training on how to get my head around

30:42

this AI stuff and so um we're developing right now um we're we're a little behind

30:47

on launching it but if you want to learn about the program we've created an AI uh Readiness training program so if you go

30:53

to are you readyfor ai.com they're the ones that are bringing this and um that

30:59

will be launching soon so go sign up there and as soon as it's ready to go you'll be the first one to know all

31:06

right so with that I am super excited we're bringing it well you know

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what's been cool is Josh let's bring up Josh Josh has been backstage this whole time and as we're talking he's nodding

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he's commenting he's he's absolutely the best so Houston and why don't you tell people

31:26

about Josh you know him really good I think he's awesome but but you work with him a lot so well I think it's pretty

31:33

awesome of me that I so I so generously share Josh with you guys because I

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would let me start my introduction of Josh by saying how awesome I am for sharing him with all of

31:48

you and he's a you know he's backed by popular demand but I Josh was one of the

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first people I met in my like the the earnest part of my AI journey and has

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been an incredible influence what's this oh sorry

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I my tumbler gotta hydrate we gotta hydrate hydrate or dydrate um Josh has

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been incredibly um important in my AI journey and one of one of the things

32:19

that I've learned from him really is how to meet people where they're at and I've watched I've watched Josh like

32:28

flirt with the the curse of knowledge that so many of the AI thought leaders

32:33

succumb to and then like realize that in serving the people you want to serve

32:40

there's a different there's a different mentality about it and that's one of the many things I've learned from Josh but

32:46

including um I should mention that a lot of my technical skills which are which

32:52

are exactly what they need to be not anything more not anything less

32:58

that's me not apologizing for my technical skills much of those come from Josh as well so that's a so Josh welcome

33:05

welcome welcome we're so glad here hi y'all

33:11

hello there we go are you trying to put Josh up there you go well very good to see you so Josh

33:17

tell us a little bit about you and I you know I'll to make you a little more

33:23

uncomfortable one of the things that that really impressed me when we did AI FES of us and and just getting to know

33:30

you during that um is just how down to earth you are and how grounded you are

33:36

and how wise you are and then I found out how young you are you don't have to reveal your age but you're just like a

33:42

whipper snapper you're like you're like in the neighborhood of where my kids are agewise and let me tell you you're in a

33:49

whole different League than what I got going so so and I I think one of the

33:55

things that I really like about the AI Comm Community both AI salon and she leads Ai and just you know everything

34:02

that we're kind of circling around here is it really doesn't matter how old anyone is there there's a there's a sort

34:08

sort of certain spirit and focus and generosity and you just you really embody that so with that welcome welcome

34:14

welcome welcome and tell us who you are tell us what you're about tell us what's going on sweet thank you again wow so

34:22

many warm intros I'm like uh I'm 28 By the way okay yeah not that old not that

34:29

young um okay so who am I if we haven't met yet I am a person who helps people

34:36

figure out how to get good with AI like and we do that by uh taking a

34:42

really simple approach and you said it earlier we help people figure out how to use one AI tool really really well in a

34:49

way that will save them hours a day and basically for the past three to five

34:54

years I've been focused on helping people change the way that they work um before AI it was through Tech um and

35:01

just SAS and doing Integrations automation that sort of thing um but as the AI era has come to a you know here

35:09

we are a lot of things have changed and the way that people work is starting to be challenged uh and to your point about

35:17

like the AI community and and like everybody that we kind of bump into in this AI adoption sphere I think people

35:24

are so like generous and kind and like inclusive because we're optimists like

35:31

we believe the best in people we also believe that like it can get better and I think that's that's like a really good

35:38

combination of traits to like get along with people um and many many many people

35:44

that I've met in the space are just so like open-handed with like hey I figured this thing out I'd love to share it with

35:49

you yeah uh and not so Gat keepy and there's always those people but like those people don't really hang out and help people so uh the people we bumped

35:57

into are great yeah yeah that's great what what were you doing before um before I was into Ai

36:04

and in Tech I worked in Consulting so I have a background in business strategy

36:09

um specifically helping companies figure out their branding uh their brand strategy that sort of thing uh but I

36:15

formerly studied people and HR in school uh so that's always been like my kind of nerdy like organizational design

36:23

instructional like or uh institutional like strategy that sort of thing um

36:29

which I thought when I moved to Tech would not translate but then now if you fast forward to uh a few years ago when

36:36

I thought that to now I'm realizing like that it's super relevant because a lot of the work that we do is helping people

36:42

change the way that they work and when we work with leadership we're helping them redesign how their organization

36:48

functions by looking at their human capital equipping those people with better tooling and training to get going

36:55

uh and ultimately shifting tasks round from like person to person or person to

37:01

Tech person to AI so it's kind of smack daab in the middle of what I used to obsess over in like organizational

37:07

Innovation with HR right I just didn't get to do that in my HR work which is

37:13

unfortunate well one of the one of sorry did you have something in nope go for it

37:18

one of the things that I've been thinking a lot about I'm curious because you you seem to be on

37:24

the front lines with this is that who might be the most valuable employees in

37:29

a business today with high skills might not me the be the most

37:35

valuable in using these AI tools and the ones you might Overlook might be really good with the AI are like how are

37:42

you how are you finding the difference between sort of skill focus and aptitude

37:47

Focus for lack of a better term or you know PE people that are sort of AI ready that might not have the skills the

37:53

current business might not value them what's been your experience on on sort of who to keep who who to you know sort

38:01

of push forward into this AI world and who might not be as good at it yeah I think the perspective we take is that

38:07

like everybody has their role to play like from top to bottom leadership to like the front line and plays um and

38:15

everybody's responsible for developing intuition skills around Ai and the same way that they're responsible for

38:21

developing skills around like Tech in general like we we help people become more techsavvy not more technical

38:28

and there's a lot of people who will approach AI from just a technical perspective you know the AI agents people the AI automation folks the like

38:36

technologists but then there's this whole 99% of everybody else that's just people doing work um and I think

38:43

aptitude uh is really easy to deter like it's really easy to figure out if someone has the aptitude for AI just

38:48

based off of how they interact with being techsavvy in other areas like are they comfortable with using keyboard

38:54

shortcuts or do they curl up in a all if presented with a spreadsheet like how do

39:01

you manage your email how do you show up to meetings are you comfortable with hybrid there's things that everybody's

39:06

familiar with and like more or less comfortable um we find people that are really struggling with ar the same

39:12

people who are like I'm not learning Excel because I retire in 10 years or I'm not gonna do that because I'm a

39:18

creative um so so like a lack of curiosity definitely um because there's

39:23

not really like a the entry point of like who can open up an AI tool and get something out of it there's not like any

39:31

one group of people or one job series that I would say like oh yeah this type of person can't get it like I think

39:37

everybody and we've seen like we work with people from all walks of the organization from HR to finance to

39:43

accounting to marketing to you name it operations leadership um everybody has

39:50

their own definition of what like AI means for them once they and the more

39:56

that they understand about it will determine kind of like what their AI aha moment is which is something we all have

40:02

had I think it's one of the questions you have here is like what was the first big like AI thing for you right we see

40:09

people have their moments in real time like every day when we're working with them and it's fascinating different how

40:15

different people like get there right some people just need to see yeah is it like it it's a it's a thing about um

40:23

like how the first thing that's really relevant to them or something like that what like what is what is the

40:29

commonality across those aha moments that you see yeah there's the progression for AI intuition that we've

40:35

seen pretty consistently is that like I can show you something cool and some

40:42

people that's enough they're like wow I'm sold oh interesting AI for me some people are skeptical they're like well

40:48

like like we've hear we hear this all the time from like some of the finance folks well I'm a finance officer I'm a loan officer at a bank like how's AI

40:55

going to help like chat p as a me and then we show them by like they sit in on a session where we're coaching like one

41:01

of the team members or someone else in their in their organ they're like I'm a fly on the wall this isn't for me but you know and then by the end of that

41:07

hour they're like wait a second so you're telling me I could put in this CSV file and it could visualize the data

41:13

I'm like yes yes I I'm telling you that like

41:18

you had a big ego when we started and now you're very curious and that point to to I think the universal like the

41:25

Curiosity of can AI help me do something productive that's the moment and then on

41:32

depending on their aptitude or their willingness to try something they don't quite understand that's generally a

41:38

factor that will determine how fast and how far they get on their own awesome

41:43

yeah Josh what was that moment for you where you had your Aha and you were like

41:48

I got to go all in on AI and then what happened as a result of that yes so

41:55

before I was like I was like in my branch strategy World Learning like I had done Consulting before that and I

42:00

was learning the brand side of Consulting I was trained on marketing by a really bad marketer like that my he

42:07

was my boss he was in charge of teaching and he was digital and everything I learned I just it felt like I was in the

42:12

Twilight Zone I was like oh my God how is this guy the the boss but everything he's doing doesn't work like meaning

42:18

like metrics and the data we're not growing we're killing social channel is that an agency was like we're killing all the social channels that we're

42:24

managing like our engagements at zero we are flatlined on performance but we're getting paid like won so I left that

42:31

that position in that company feeling really confused about like well I know marketing is important and it's

42:37

necessary and obviously these companies that were our clients value it but like we're getting away with murder over here

42:42

like we're getting nothing done and my first aha moment was chat GPT going to chat GPT and saying begging it can you

42:49

please help me understand what the hell marketing is because I don't get it everything I know is backwards and this

42:55

was like back in the gpt3 went it first launched in no 22 I I got to learn from

43:01

chat BT which at that point my understanding of the AI was this is the average sum of the information on the

43:07

internet about this thing so I had done all this research on social media channels and my old like boss when he

43:12

trained me like go look at this guy watch this guy on YouTube look at this look at that read this blog you know it's very chaotic the approach and when

43:20

I went to the AI I felt the sense of peace knowing that like at least I'm getting the most average and then that

43:27

that was my first like aha moment the second one that really made it made it unlock for me and made me trust it more

43:32

was realizing that if this is the average chbt has been trained on the best marketing and the worst marketing

43:38

and I need to ask it what's the difference and then I start explore that like what is the difference between

43:44

really really great marketers and really great copywriters and then like the Nuance of all these different facet and

43:49

I learned there's facets it's like oh marketing is like an umbrella and then there's like SEO and copy and ads and

43:57

you name it positioning brand like all this stuff that i' had been super like confused about because i' had been trained so poorly and I didn't have like

44:04

I didn't have like a what's the source of Truth to go verify what I'm doing I just trusted it and took it for what it was um jpt helped me undo all of that

44:12

and then rebuild it to be like oh I can actually definitively understand what SEO is not just like that's amazing did

44:19

it confirm your instincts about about the the boss guy yeah like like I asked

44:24

like is it normal for us to like take over managing a social media account for a client and then drive it to zero

44:31

comments on average per month is that good marketing like is it normal for us

44:37

to do personal branding for people that get zero like likes like is this is this

44:44

bad right like that that comparison that's literally I was like desperate to try and find this out I was like curious

44:51

and I was like for my own sanity I was grappling with the fact that I feel like I spent a year learning backwards like

44:56

the wrong things was like man I'm really tired of like having to chalk this up to like man my understanding of this realm

45:02

which is a whole chunk of business like marketing is important but like I learned the wrong way to do it so I'm

45:09

just trying to fix that but then that helped me understand that I can trust it and it got me really curious and what I

45:15

then chose to do is like well I super duper don't want to be a marketer because that's not what I set out to be in my career so I learned how to build

45:21

the a with the apis and started learning no code automation more because I had done some of that with the marketing

45:27

slash advisory Services we've done but I was never the implementation I was never the guy doing oh and I was like I would

45:32

love to learn how to how this stuff goes together because I think I think if AI is really good at knowing information

45:38

and generating ideas we can orchestrate it knowing information and generating

45:44

ideas against the Consulting Frameworks that I've been building and delivering and that was when I really figured out

45:50

that like this has super business application because I created a tool that did my old job but in 10 minutes

45:56

for $2 yeah that that thing of like once you

46:01

get the basic structure of an automation that you know there's an input it does

46:06

some stuff and there's an output like once you get that and then realizing that it does some stuff with an llm with

46:14

with you know chat GPT it can do a lot right and so so this relatively simple

46:20

structure can accomplish like really remarkable stuff that's that's amazing I

46:25

I love that you were the consultant first and then you know took took all of

46:31

the piece parts of that and just rolled it into this yeah I have to I have to chime in on on something about Josh um

46:40

and why why people should learn from you I've having this like I've just been

46:46

like listening and like watching you talk about not only okay on one hand how

46:52

you onboarded yourself into an entire field yeah right you're like hm something's weird something's not

46:59

Computing but aha I have a way to figure this out so I'm going to like onboard myself as a newbie learning what

47:05

marketing is all about confirming what I thought just making decisions based on that and I've seen the way that you

47:13

onboard AI tools you are like the best I know at teaching AI how to do things the

47:20

way that you want it to do to coordinate and collaborate the best on a project like Kyle he's like the opposite of of

47:27

the two of us he like actually has like structure and a plan yeah yeah I I don't go that I don't

47:36

I don't roll that way but you know right what you do Josh yeah yeah you do you but but his way is better as a matter of

47:43

fact it just turns out that it is and like if I think about how you how you've taught me and how I know you teach

47:50

people you work with it's like you just have a great approach to starting with

47:55

what is common sense sense and and relevant and useful and like tactile and then adding on layers to the point that

48:02

you need to but not overfitting something so helpful because I don't

48:08

need to know the extra right now I just need to be able to do the thing but I

48:13

guess what I'm trying to say is that you have an awesome way of learning things and I've learned so much from that

48:19

thanks man yeah that's awesome well so so let's let's move we'll move on to question

48:25

number two so question number two is about you so what have you discovered about

48:31

yourself or rediscovered about yourself because of AI like like this is a

48:37

fascinating Journey that you went on I think going from like I think my boss is full of

48:42

to discovering it and then and then this PA path is is it's a really amazing path

48:48

but so what have you learned about yourself I think there's the big thing

48:54

I've learned about myself through AI tools and like using them is I don't

49:00

have to be the person who knows it all like that's something I always like

49:05

especially coming from Consulting like it's my job to provide ideas to people to like be the man's Spain to like like

49:12

just be the person with the answer right that was my job for years and the thing

49:17

that I've learned especially working and talking to llms is like it doesn't have to be the me as the person who's got all

49:24

the knowledge and information but I have to be good at asking questions question and that's like true probably in all

49:30

relationships like I I really should be taking this you know note out of my book and applying it to other parts of my

49:35

life more in work especially it's helping me like I I feel like a sense of relief knowing that like I don't have to

49:42

be the one that's like like that has it all going on I know I could just like lean back on some of my tooling um for

49:47

that but it's helped me understand that it is my job to figure out how to be curious and ask better questions and definitely like not assume stuff because

49:55

the assumptions you can watch an llm make assumptions and TR and hallucinate or just like sound really dumb because

50:02

it's just like uh like using jargon like I don't let my AI use Consulting jargon or business jargon or AI jargon that's

50:08

just not allowed we can't do it doesn't help it assumes too much um and so in our marketing materials and all of our

50:15

Pro like custom projects and all of our instruction files we have to like consistently remind the AI and therefore

50:21

myself that like it is not my job to sound smart it is my job to deliver great questions to like good ideas

50:29

happening and like ultimately like not just accept whatever comes out

50:34

like you got there's always a chance to do something a little bit better U and that's what we try to help people

50:40

understand when they're working with the ey but for me personally if they gone through that Journey myself like in the the most my startup uh jargony word of

50:48

the day is like we dog food like we eat our own eat our own stuff how how much sorry go ahead an no

50:55

I was just gonna say yeah the the ability to I mean at times it's like just take out the the jargon in order to

51:01

be relatable and accessible like I do feel like it's our responsibility for

51:08

those of us who've had the the luxury and the freedom and the privilege to spend 247 you know for the past X number

51:16

of years in this immersed in this world like we have a responsibility to meet

51:21

people where they are to actually be the helpful ones and sometimes it's going to be just not talking like a consultant

51:29

yeah it's fun to talk like a consultant too like back with deep research this like

51:37

did this thought pattern with with AI and it's really fun to do if you are watching this and want to try it like

51:43

ask AI to help you understand the Continuum

51:48

of knowing jargon About a Thing versus like when you I see it as a bell curve like when you first start to get to

51:54

something it's all yeah you don't have the jargon you don't know you don't have The Insider lingo so you just like say

52:00

it plainly you're like I want AI to help me do my job better oh yeah you like learn all the Consulting words you're

52:07

like we help people strategically implement the right optimized solution for their blah blah blah and

52:13

you like you start sounding like a robot and then you get really smart and you start to learn more and then you're like

52:18

oh yeah we help people get good with AI oh interesting right like that's where that's where we landed it's like I mean

52:24

it kind of sounds like it's a toot your horn because like oh I feel like I grown up enough to not have to say like strategic implementation but

52:30

like truly it's not helpful to people and so they're you're closer than you think when you start and then you get

52:36

like lost in the woods and then you like see the clearing and you're like oh yeah it was just about cutting a clear path for the next guy yeah that's amazing can

52:44

can you unpack for me this idea of of the question the like

52:51

the ask better questions it's it's a thing that that I keep coming up against that if if you're good at that you're

52:58

going to be good at AI just period like what's the percentage of people that you work with that like but

53:06

but that's also kind of an uncomfortable place right if you're in the place of asking better questions you you have to

53:12

be in a place of I don't know all the answers right like like there's this there's a a letting go that has to

53:18

happen I'm just curious like real world in these businesses like what is that

53:23

balance of who's willing to really ask questions like that yeah I think it

53:29

helps to like Baseline of like the relationship we hold to the work we have and one like thought exercise we do with

53:35

everyone we work with uh we have one method that we do like we we teach people how to use one tool with one methodology and our method is like keep

53:42

it simple use context files files to tell the AI what it needs to know and then like you don't have to do prompt

53:48

Frameworks or prompt engineering or anything hard great um so it's just offloading the cognitive load to the AI

53:53

which it's better at than so in order to get someone like comfortable with that whole like process and like accepting

53:59

that the AI is probably going to help them in a better way than they could imagine um we'll like strip it back to be like we are people who work at a job

54:07

where we get paid to make files I get paid I get paid to make files because I

54:13

talk to those people and then I get paid to present those files and talk to them again about it wow and like truly that's

54:20

great that's my job and then I'm like but you work in marketing and your job is to make files that look like social

54:26

media posts and files that look like blogs and files that look like this or that or newsletters and it's like let's

54:32

just not take us ourselves so serious yeah but then you are really good at

54:37

what you do and if you're really good at what you do that means you have standards and you could probably tell me

54:43

if I tried to do what you do that what I'm doing could be better because of your standards so write it down and so

54:49

we help people then realize like what they what the AI needs is the stuff they already have and we're like AI can write like anyone but like ultim you want it

54:56

to help you make your files faster better so you can get on with your life like you have two jobs everybody does

55:03

why don't you help the AI help you do one of those jobs so you can go back down to having just one I I love so much

55:10

crazy concept and so when you strip it down and like you kind of It kind of sounds funny to say like Oh I'm a person who makes files and that's my job but

55:16

like that's literally it I talk to people those talks turn into files I give those files back to them they pay

55:22

me money like that's how we do business and so so the AI looks at that as pretty

55:28

trivial like just tell me how you want me to do the file just tell me the context I need to work with it and once

55:34

someone sees that they're GNA see like because there's all these defenses that go up like these walls people are like

55:40

but the quality uh I don't want it to sound like a robot I I have a very distinct way I take pride in my work I

55:46

love writing I love the creative process it's like great you can package all that up into a really really neat instruction

55:52

but like what if you went and were sick for a month and you had to like hire an intern or you could hire an intern to

55:58

help you like or you had to like hand off your work to your cooworker like what how would you do that and people

56:03

haven't gone through those thought exercises and companies don't help people organize these things HR offices

56:08

they haven't done this work leadership teams have not the only people who remotely are close to it are like the

56:15

process Improvement folks like the the true like Ops like optimizers the six sigas those type of people but that's

56:20

not sexy anymore like that was um but those same people in that same work is what AI needs so it's like

56:28

it's fascinating for me being an HR guy and like going down I went down the sucess path a little when I was like

56:33

coming up and it was like yeah we're we're writing down processes we're figuring out ways to

56:39

like document as much as possible so that it's written on a file again if I get what I know into a file then I can

56:45

give that to the AI and it can help me write more files faster and better right like that's the whole thing so we just try to keep that perspective with folks

56:52

it so that they don't get lost in sauce love it okay Josh our wrap-up question

56:58

is um what does AI readiness mean to you and what is your advice for someone

57:04

starting out on their Journey AI Readiness uh for me means

57:11

being openminded that this thing that seems like a robot on the other side of

57:16

the screen can actually be really really helpful yeah like just believing that

57:22

first like you're hearing people promise it but like AI Readiness is not just believing that or like not believing

57:29

that but like testing that like can it be helpful for me and how helpful yeah

57:34

yeah yeah right can I open up the app and make it do something like I remember distinctly like one of my friends coming

57:40

to me like last year sometime and halfway through the and he was like before we like do like we were just

57:45

talking about normal stuff and not like work or Ai and he goes can I just say something and I was like what and he's

57:51

like holy crap chat GPT and then he was like I tried eight months ago and it was

57:57

terrible it couldn't help me and I didn't believe anything so I just moved on and then I came back and today it worked and he was like I didn't realized

58:05

it was like that that was a year ago wow and like so many people how many people have had that reaction where like I

58:10

tried it it didn't do something that I thought was cool so I just like put it back in the like I just forgot and moved

58:16

on that's not AI read AI Readiness is trying again yes that's that that's

58:23

great yeah what was the second part of that question sorry I got lost oh what do you what's your advice for someone

58:28

starting the journey open it and try and then try again yeah yeah yeah that's it

58:34

play you know that's at the salon it's play first yeah definitely definitely is

58:40

pick one thing like don't get lost in the like if I could leave the Nugget that has like been like a huge unlock

58:46

for us lately there's a few ways to do AI adoption you can go through the research and development path and try

58:52

tech that's trying all the different platforms testing out all the apps that's a cool way for people who like to

58:58

build stuff and Tinker automations agents that stuff there's plenty of opportunity for people to try everybody

59:05

else needs to focus on the skills and intuition that comes from trying yeah

59:11

and you only build those skills by showing up like we use the analogy of going to the gym you could have a coach

59:16

you could have a program you can have a diet but if you don't go do the work nothing happens and I can't go work for

59:23

you like that's the other thing I can't go and do your AI work you have to AI work you have to go yeah because yeah

59:30

you have to figure out where the boundaries are because you're the one making those files you know what's a good file right I love that

59:37

thing forever I just want more people to be saying like I am F I say like I am file

59:45

monkey like because it just takes the load off it's like man like I used I still write like 50 page road maps

59:52

sometimes for clients and I'm like I'm sitting there and I'm like I'm a good file monkey this Ai and like I can do

59:58

that in a day and move on and be like wow that was actually good work because I took all this context I pulled it all together I did like I saw this produce

:: 00:05

something better than the sum of the parts and then I got to deliver ideas that were smarter than I could have come

:: 00:10

up with and people think I I they'll give me the credit and I'm like cool my Ai and I thank you brilant we did a

:: 00:18

great job do you have anything any anything you want people to check out anything coming up yeah so we're

:: 00:24

officially launching quick a wins um and our uh first main offer is helping

:: 00:30

people get really good at saving two to three hours a day with AI Tools in six hours or less so you know when it's

:: 00:37

gonna launch because in the next I think it's during March we're like so close to

:: 00:43

the website going live and our curriculum is done but we're polishing it and I'm stuck in the middle of making the the U PowerPoints for the trainings

:: 00:51

um we tested this with a few dozen people already and had so much uh fun and so much uh we've learned so much

:: 00:57

about people's process and these like little like patterns that we keep seeing and like people's aha moments are there

:: 01:02

big existential questions and like that's great anyways we helped simplify it so that you don't have to go spend

:: 01:08

thousands of hours on YouTube universities like kind of fumbling around to figure out how to get good at

:: 01:13

making files better well let let us know when it launches we'll definitely give you a boost so so follow Josh Josh

:: 01:20

Houston looks like Huston but it's Houston yeah you got it

:: 01:26

there you go awesome Al righty sir thank you so much thank you so much Josh so

:: 01:32

fun we'll see you all what next week yeah we'll see you next week same bad time same bad place see you later Josh

:: 01:40

bye Josh all right Ann Murphy we've done it again episode two in the books you

:: 01:46

from Utah me from here in Denver and uh yeah we're uh look at us cruising right

:: 01:52

along cruising right along all right than everybody thank you everybody for

:: 01:58

watching and we will see you next time see you next time [Music]